Explore the System

Built so the next solar installer in Cork or sparks in Wexford gets a website that works in 14 days, not 14 weeks.

Not a template. Custom code per trade — same stack as Tesla, Netflix and Airbnb. Built for the phone first, because 60% of your customers find you on one.

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Platform Features

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The foundation — what every trade gets as the base.

A proper website built for your trade

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A real website built around what you actually do — your tools, your photos, your services, your county. Not a Wix template. Not the same site every other tradesman has. A site that makes you look like the lad customers want to ring.

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A proper site pulls 2-3× more enquiries from the same Google traffic than a DIY one.

A page on Google for every county you work in

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Customers don't Google your business name — they Google 'plumber in Galway' or 'roofer in Kerry'. We build a separate page for every Irish county, so when someone searches your trade in their county, your page is what comes up.

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26 counties × your trade = 26 ways for new customers to find you on Google.

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Without this: Without this, when someone searches your trade in their county, you're invisible — the lad on page 1 gets the call.

Your site in 8 languages — including Irish

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Your whole website automatically translated into the 8 languages that matter in Ireland: English, Polish, Ukrainian, Romanian, Lithuanian, Hindi, Portuguese, and Irish (Gaeilge). When the Polish family in Wexford Googles a kitchen fitter in Polish, your site is the one they can read. Most tradesmen are English-only — invisible to half the market.

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Ireland has 600,000+ residents who speak something other than English at home. Most of them search in their own language first.

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Without this: An English-only site is invisible to half the country — Polish, Ukrainian, Romanian, Lithuanian, Hindi, and Portuguese-speaking customers all Google in their own language before they ring you.

Google Business Profile, set up properly

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We set up your free Google listing the right way — proper photos, services, hours, area covered, the lot. So when someone Googles your trade nearby, you show up on the map with stars and reviews — not a half-empty profile.

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A properly set up Google profile gets 5× more calls than one that's half-done.

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Without this: Without it, you don't show up in Google Maps results — the first place 60% of customers actually look.

An AI chatbot that handles enquiries 24/7

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A chat box on every page that answers questions, qualifies leads, and pings you on WhatsApp — even at 11pm or while you're on a roof. It doesn't sleep, doesn't take breaks, doesn't miss a message.

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60% of enquiries land outside business hours. The chatbot catches every one of them so you're not losing leads to whoever answers their phone first thing.

A WhatsApp button on every page

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One tap and the customer is messaging you on WhatsApp. No forms to fill in, no email to write, no waiting for a callback. The way most people actually want to get in touch.

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Customers open WhatsApp 98% of the time. Email? 20%. Same lead, way more replies.

Built for phones first

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Three out of four customers Google your trade from a phone, not a laptop. Your site loads fast, reads clean, and one-tap calls and messages — instead of the broken-on-mobile mess most tradesmen are stuck with.

Hidden setup so Google understands you

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Behind-the-scenes code that tells Google exactly what trade you are, where you work, your hours, your services. It's how you appear in the map results, the right-hand info panel, and AI search engines like ChatGPT or Google's AI Overviews.

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Bigger, richer search listings = more clicks, more calls.

Don't see your trade? Tell us — we'll add it.

Want all of it in one go?

These tools each check one thing. The full free visibility audit checks all nine — your website, Google profile, reviews, local SEO, directories and lead capture — scored and benchmarked against the tradesman ranking above you, with a plain-English fix list on your WhatsApp.

Get my free full audit